Bob thats not fair. The one thing you are so good at, very, very good at, and you are jumping the gun.
It all comes down to timing, the most basic fundamental of all instruments.
Its the most important thing any musician can work on. I've been trying to learn drums. I am back to the basics. Metronome, keep time, and develop the physical skills needed.
When you talk about "LICKS" you are already at a point where you should have amazing rhythm abilities. Santana, Betts, Clapton,ETC.
I am amazed at all the hot shot guitarist's out there that don't have a clue about backing a solo or can't keep time. 1,2,3,4, Lifeless and non feeling.
Now getting back to your original point, learning "licks" only locks a beginning player into forever never never land. Listen to learn. But the greatest lesson I ever took was from an old jazz player that gave me some exercises that I would have to spend years to explain to the beginning guitar player that has not learned to keep time. These are the thoughts that can lead to total musical freedom no matter what axe you play, and guitar is not as easy as it seems. Now everyone give an F14 chord.

Don't argue with a stupid person. They will pull you down to their level... And beat you with experience..."Samuel Langhorne Clemens"